So you’re looking into unsigned and indie music, but you’re not sure how to start. Look no further, as we present the beginner’s guide to this practice.

Music is everywhere and a lot of it sounds alike. Most everything on the radio is formulaic which is great for the masses but not terribly interesting. If you’re like most people who search for different sounds and excitement in music, you need look no further than unsigned and indie music. It’s usually unsigned and indie music where you’re able to hear bands who are trying to stand

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Deep in the heart of Greensboro, North Carolina, there is a neighborhood called Glenwood.  And in this neighborhood, scattered throughout various houses and apartments, is a community of friends who play music together.  They call themselves The Collection, and can range from eight members to fifteen on any given day, depending on who’s available.  Founder of the band David Wimbish leads the group with vocals and guitar, providing a framework for strings, brass, percussion and anything else to come around.  Wimbish and his wife, Mira, have worked hard to make this band as open and inviting as possible, and as a result, The Collection has friends and fans involved all over the country and spreading quickly into a worldwide community.

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With so many music streaming options sprouting up online, unsigned and indie music artists might find themselves bewildered about where and how to gain an online streaming presence.

According to a new article from the LA Times, “lean-back listening,” as Slacker CEO Jim Cady describes it, might be the next hip business model for music streaming.  Many listeners, as Cady explained, are weary of the streaming sites that require constant customization.  In this fast-moving age, many fans don’t have the time to create their own playlists.  They simply want to click Play and go about their business.

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According to a recent report from NME, Billboard has reconfigured its chart system to track internet radio and any form of streaming media — even YouTube.  You read that right.  Even if you release albums in the unsigned and indie music scene, Billboard will be watching how many views your song receives on YouTube.  This, of course, assumes that you are selling CDs in a way that puts your music in Billboard’s tracking database.  Your CD should have a Universal Product Code (UPC), and both the CD and the UPC should be registered with Soundscan.  Once you are on Billboard’s radar, their tracking system will be watching how your music performs online.

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The digital age that we all live in has dramatically changed the landscape of the music industry.  In days long past, you needed to have the resources provided by a major record label in order to get your music heard by the masses and have any real shot at making music as a full time paying gig.  This means that a lot of artists had to give up some of the creative control over the music they created in order to cater to the record label and the target audience they were attempting to reach.  Thanks to Internet radio this is simply no longer the case.

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