With so many music streaming options sprouting up online, unsigned and indie music artists might find themselves bewildered about where and how to gain an online streaming presence.
According to a new article from the LA Times, “lean-back listening,” as Slacker CEO Jim Cady describes it, might be the next hip business model for music streaming. Many listeners, as Cady explained, are weary of the streaming sites that require constant customization. In this fast-moving age, many fans don’t have the time to create their own playlists. They simply want to click Play and go about their business.