Whether you’re an aspiring musician looking for your big break or an established indie band trying to locate your niche, the advent of internet radio may be able to help you achieve your goal. There are a number of online radio providers that have exposed listeners to a wider variety of music than ever before, giving previously unknown or low circulation artists new levels of exposure. Instead of hoping to be able to finally produce that radio friendly hit to vault you to mainstream circulation on traditional radio stations, you and your band can present your music to a more targeted audience known to appreciate which ever genre you play.
The digital age that we all live in has dramatically changed the landscape of the music industry. In days long past, you needed to have the resources provided by a major record label in order to get your music heard by the masses and have any real shot at making music as a full time paying gig. This means that a lot of artists had to give up some of the creative control over the music they created in order to cater to the record label and the target audience they were attempting to reach. Thanks to Internet radio this is simply no longer the case.